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European Monitor of Industrial Ecosystems

Concepts of modified reality have long existed, notably in the realm of futuristic sci-fi culture and academic imaginings of a future society. However, in reality these technologies are only just beginning to come to fruition.

Rapid technological progress in the areas of hardware miniaturization and processing power is enabling the development of compelling devices that allow users to experience new “kinds” of realities. The potential applications of these new interfaces are huge, and major players including Google, Apple and Facebook are investing vast resources in pursuit of the ultimate future reality platform. However, doubts remain about the widespread adoption of such devices in light of ongoing technical and integratory challenges.

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